Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Sunday, December 4, 2011

Grab a concept.

Consider your companies views regarding the Internet, it's usage, leverage, belief and ethic systems all ready in place.

Before you charge on ahead, going where angels fear to tread, have a good understanding of exactly what the combination of the companies strategies and objects exactly are. Then look again the vision and mission statements just to be sure you are working within these guidelines. Study carefully the social media policy... or lack of one.

You know the what, the  where's and how too. This knowledge is of great worth to any company that uses it. However, by the 'self-value' not being understood even by yourself the effect lessons the other values - that your hard earned skills, certificates and experiences have all cost you to get.  Put your price on them. Work at not lowering what you have going for you.

I say this, as when you charge on ahead, out of this realm and falling into a danger zone of having no support, you will be overused, unsupported and frustrated... just to name a few.  There goes both your anxiety and stress levels off the measurable chart, taking with it your health and sapping your energy poor time management. Especially since there are so many variables to put into place [sites to use, information, research to gather, writers and other multimedia and techno savvy people to train and work as a team] just so the first post can flutter onto a web page.

If you are already heading this way... STOP. Sit back and reassess what and where you currently are.  Why you were heading that way?  Begin thinking out of the box just to get another point of view. Remember and action that fact that you are not a prisoner of work but a Person of Worth  [P.O.W]

Monday, November 21, 2011

Triggers releasing action.

Ethics and experiences change in the various cultures which make up the community the sales person is entering into. Other than being resilient while taking the lead there are five things are the same through out the sales persons speal.

The first is money.  Effectively the sales person is after it, the client simply does not want to spend it. Stalemate.  With a win loose situation who will dominate?

True sales people look for a way to listen to the client - after all they hold what you want - their purse strings. You, the sales person wins when the client feels like they have won by signing up to what you are selling.  Once this has occurred further non-time wasting follow ups and contact is important.

The second is that cheesy smile.  One that says "I'm gonna take you for a ride" While you cannot see my hands mind your wallet!
The third is just talking too much.  If you are talking you are not listening to the clients needs.  Your message becomes blurred and with out end. Your mouth is moving so fast you are unable to see what the client is missing.  The clients cameras may let dust in. Spiders may trigger things off.  These equal hidden cost factors that the client happily pays for. What if your company has dust free entry camera.  Or can supply a cleaning and debugging service for the camera area.


While the sales person technique includes appraisal and analysing the clients needs - their own need for a close of sale might override common sense -intruding on a delicate close of sale threat.   When a sales person effectively shows the " I am not rushed but I do have other appointments" attitude from the start and has mentioned a time allotment such as ".. What about spending five minutes to show me what you are talking about?"  Spend just five minutes. Once achieved and done suggest that for a better understanding of the situation make a  positive affirmation to return either on Monday afternoon or Tuesday morning. Meanwhile you will forward information that will be helpful.

Now get out and do it. Exit with grace and confidence that you have not wasted your clients time. Make notes and critically review the time you have spent.  Pass on the information.  Make the experience worth while for both you and your client.