Grab a concept.

Consider your companies views regarding the Internet, it's usage, leverage, belief and ethic systems all ready in place.

Before you charge on ahead, going where angels fear to tread, have a good understanding of exactly what the combination of the companies strategies and objects exactly are. Then look again the vision and mission statements just to be sure you are working within these guidelines. Study carefully the social media policy... or lack of one.

You know the what, the  where's and how too. This knowledge is of great worth to any company that uses it. However, by the 'self-value' not being understood even by yourself the effect lessons the other values - that your hard earned skills, certificates and experiences have all cost you to get.  Put your price on them. Work at not lowering what you have going for you.

I say this, as when you charge on ahead, out of this realm and falling into a danger zone of having no support, you will be overused, unsupported and frustrated... just to name a few.  There goes both your anxiety and stress levels off the measurable chart, taking with it your health and sapping your energy poor time management. Especially since there are so many variables to put into place [sites to use, information, research to gather, writers and other multimedia and techno savvy people to train and work as a team] just so the first post can flutter onto a web page.

If you are already heading this way... STOP. Sit back and reassess what and where you currently are.  Why you were heading that way?  Begin thinking out of the box just to get another point of view. Remember and action that fact that you are not a prisoner of work but a Person of Worth  [P.O.W]

Shared understanding

Think about it. Your sitting in on some meeting somewhere and up pops a totally irrelvant idea for that time. What do you do?  Whip out the recorder and try talking into it? Change the conversation flow becoming the unwanted centre of attention.  [Great if you are at a wedding listening to the father of the grooms speech!].
No. Y you grab a bit of something to write on [table napkin, scribble pad or even piece of skin] and scribble furiously.

Now get to the time where need to remember what it was you actually were writing about and what happens.  Your blank.

Use of multi media greatly improves shared understanding through the avenue of shared seeing. Shared seeing involves animation, videos, power point presentations, music or voice overlays that take the client directly into what you want them to experience.  Putting this multi media into action your client follow up beings to look promising.

Since you have spent time listening to your client describe what they need, or you have left them with a further thought, send direct to that client an email with an attached tailor made company's page that addresses their specific needs. On the page have preselected  targeted visual stimulation presentations that range only two minutes duration. Add a free bee, other information and a direct survey for their needs.

• Note all feed back is classed as paper work and must be treated accordingly.  Email the information to the relevant people within the business you represent.

Visual representation explains to the client  why they actually want the product you are selling.  Sending the client a link to the information gives the client the opportunity for some down time viewing. The client may even pass the link to another, or other people, for their reviewing. Effectively you are setting the sales scene by arousing the clients discomfort of dissonance.

Rather than just sending a series of disjointed bits and pieces - have a presentation prepared through Google Documents. For on going information updates refer the client through to the relevant site ie.

Free updates on - Safety and Security for You - and your staff - just hit here.

The actual line gives you something, names the something and then tells you to action it here.  Has your trigger finger been tempted to hit the here yet?

At this point you have done the following

• Followed up on what you have said you will do.
• Gained a measure of trust that you will follow though.
• Given the client breathing room or the ability to share their work load through the appropriate channels.
• Set the scene for closing the sale.
• Triggered the connection between you and the client, the staff and their family connections.
• Increased the traffic flow through to the business you represent continual data service.

Just a question here. What happens when the client sees something that easily could be a before and after shot of similar problems they either are having, have experiences with or may be in fear of having.

Yes you have included a tailor made survey in the document you have sent have you not?

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